Increasing Website Traffic for Dummies
One of the secrets to increased direct response website profits is increasing website traffic, simply because your profits are a function of your conversion rate, how many visitors you have, and your profit margin. Increasing any one of these must needs increase your profits, too.
1. Blog more often. Most people don't blog often enough - perhaps once or twice a month. But Google simply LOVES fresh, new, relevant content. And by writing a blog post every day you'll ensure the Search Engines take notice of your site. Which leads to my next point...
2. Blog with relevance. While you don't have to lose any sleep over how to do this, your blog posts have to be relevant to what people are searching for... and there's nothing for it but to knuckle down to some keyword research, even if it's just basic. Google's free keyword tool is fine for this, and once you're getting some traffic, you can look at your Analytics data and see how people are already finding you. Once you know that, you know where you need to put your time and energy to increase the traffic further.
3. Get your name out there. There are hundreds, probably thousands of forums and blogs out there dedicated to YOUR niche, no matter how arcane it is - of that you can be sure. So, take the time and make the effort, find some of the higher quality ones and dive in. Do NOT spam - you really don't want to do that and it'll really harm your credibility and results if you do. Just make sensible and informative posts and leave your backlink in your profile signature. You WILL get improved SEO and you'll also get traffic from the links.
4. Write more articles. If you're not writing articles and posting them on article marketing sites, you are missing a huge opportunity. I'm aware article marketing isn't the shiniest or most exciting thing in the world but it is, beyond a shadow of a doubt, the most powerful and reliable way to generate online traffic. It's highly qualified traffic, too, because they've already sampled your wares and have clicked through to get more!
5. Be more active on Social Media. Social media isn't my favourite traffic-generation method, to be sure, because it's not as predictable or reliable as the others. But it's definitely worth a try even though it's finicky, and labour intensive. But even so, it's certainly worth setting up a Facebook page and a Twitter account just to see how it pays off for you - fact is, regardless of the hype, it works for some businesses and it simply doesn't work for others. And the only way you'll ever know is to test it.
Direct response marketing in all its forms, online and offline, does take some work and if you think it's going to happen all by itself, then you're in the wrong business. But if you'll just take that first step and actually start and then STICK with it for just 30 days, I promise you'll get results.
About the Author
Jon McCulloch is an online lead-generation and
direct response
marketing and traffic specialist whose simple and easily copied strategies dramatically increase business owners' online profits. To discover more about his unique straegies, 300% more effective than traditional techniques, visit http://www.jonmcculloch.com/big-marketing-muscle and download your free ebook today.
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